AI Insights · Timothy · January 2025
Top 5 Consumer Finance Apps on Android in Uruguay, Q4 2024
Explore the performance trends of the top 5 consumer finance apps on Android in Uruguay during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top consumer finance applications on the Android platform in Uruguay showed varying performance trends. According to Sensor Tower data, these apps experienced different patterns in downloads and active users.
eBROU, published by BROU, maintained a consistent presence with weekly downloads fluctuating between 4K and 5K. The app's active users saw a decline from approximately 405K at the start of the quarter to 340K by the end.
Banco Santander Uruguay experienced a steady range of weekly downloads, peaking at 4.3K in early December. Active users showed a decrease from 134K to 116K over the quarter.
OCA had a notable decline in weekly downloads from 2.6K to 1.6K. However, its active user base grew, ending the quarter at around 80K, up from 69K.
VERDE maintained a relatively stable download rate, averaging around 1.3K weekly downloads throughout the quarter.
Finally, BBVA Uruguay showed a decline in downloads towards the end of the quarter, dropping from 1.5K to 1.1K. Active users remained steady, fluctuating slightly around 35K.
For more detailed insights into these applications, Sensor Tower provides comprehensive data and analysis.
